About Me

Over 20 years of experience as a journalist, editor, and feature writer at major global media outlets, including Sifted, the Observer, the Guardian, and Newsweek.



GET BETTER AT TELLING STORIES

Transformative technology deserves to be front-page news. But bridging the gap between complex innovation and tier-one media requires a newsroom insider.    

With more than two decades of editorial leadership at media outlets including Sifted, Newsweek, and The Guardian, Orlando Crowcroft helps Tech, Deeptech and AI companies gain impactful coverage in the publications that matter.

Specialising in story placement, thought leadership and pitch-refining workshops, he gives founders and communications leaders the exact blueprint needed to command attention from influential editors across the UK, US and European American markets.

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KEY FACTS

Professional Overview & Track Record:

  • 22 years of experience as a journalist, editor, and feature writer at major global media outlets, including the Financial Times, Sifted, the Observer, the Guardian, and Newsweek.

  • Formerly run the opinion pages and served as a commissioning editor at Sifted (until 2024).

  • Worked as an editor on the European and UK editorial teams at LinkedIn.

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WORKED WITH

The Observer logo in white on a black background
Large bold white “Newsweek” logo on a black background
White stylized “sifted” logo on a black background
Linkeon logo in white text on a black background
Financial Times logo in white text
The Guardian logo in white text on a black background

Work with me

Strategic PR and communications support that builds reputation, raises visibility and gets your story in front of the right people.

Email me or fill in the form.